Jodie Fox

Jodie Fox

Putting yourself into your customer's shoes

Jodie Fox is an author and an entrepreneur who may or may not make it. Jodie Fox was a co-founder and the creative director of Shoes of Prey.

Identifying and serving a gap in the market for custom-made shoes at non-luxury prices, Shoes of Prey was considered a global leader and innovator in mass-customisation and on-demand manufacturing.

A fully vertically integrated business that raised over US$27 million in funding, and with more than six million shoes designed, Shoes of Prey changed the way the retail industry thought about product and manufacturing. Shoes of Prey ceased trading in August 2018.

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Elle Macpherson

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Elle Macpherson is a well-known figure in television, film, fashion and business, and has become one of the best-known faces and brand names in the world for over 35 years. Established in 1989, Elle Macpherson Intimates became one of the most recognised lingerie brands in the world. Following this success, Elle launched bath and body […]

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Elle Macpherson

Insights into Building a Brand that Transcends the Ordinary (Via Satellite)

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